The goal of the alliance is to raise the overall recycling rate of fiber-based packaging to 90% by 2030
Eastman joins 4evergreen packaging alliance. (Credit: Aislan Máximo "Max" from Pixabay)
Eastman has joined 4evergreen, a cross-industry alliance that focuses on the circularity of fiber-based packaging to contribute to a climate-neutral, sustainable society. The goal of the alliance is to raise the overall recycling rate of fiber-based packaging to 90% by 2030.
This is the latest step Eastman has taken in driving sustainable packaging solutions at every step of the value chain, whether sharing its expertise, gaining insights on challenges faced by the industry, or developing new and improved coatings and ink products to address those needs.
“We are pleased to join the 4evergreen alliance, as we believe that a collaboration across the value chain will play a crucial role in our shift toward a circular economy,” said Leslie Montgomery, Eastman’s segment marketing manager for packaging, coatings and inks. “Together, we can drive more sustainable packaging innovations and improve the circularity of fiber-based packaging.”
4evergreen has brought together more than 90 companies — including brand owners, suppliers, packaging producers and converters, retailers and recyclers, technology providers and leading research institutes — to promote low-carbon and circular fiber based packaging. They have been instrumental in fostering synergies across the entire fiber-based packaging value chain, identifying, developing and promoting innovative solutions toward sustainability.
Source: Company Press Release