The latest approval expands the footprint of the Miami-based green paper products developer now poised for global expansion
J&J is currently in discussions with makers of paper products in the retail, food and beverage industries to reduce the footprint of polyethylene and plastic. (Credit: Alexander Stein from Pixabay)
J&J Green Paper has received U.S. Patent and Trademark Office approval for its cutting-edge green paper solution in the United States. This latest development is another milestone for the Miami-based company poised to make its innovation, JANUS, available to global paper industry giants currently producing 420 million metric tons of paper products every year.
JANUS, developed by J&J, is an all-natural moisture-proof coating used for paper and paper packaging. “This organic, recyclable, compostable, repulpable technology directly replaces polyethylene glycol (PEG) currently used in traditional paper products”, says Scott Segal, CEO of J&J. PEG upon decomposition is a known contributor to greenhouse gases.
“JANUS is the Holy Grail,” says Segal. “We have the only product today that is a third of the cost of polyethylene glycol (PEG), uses less energy to produce and has diverse applications. JANUS is the best-kept secret that needs to be told.”
J&J is currently in discussions with some of the biggest makers of paper products in the retail, food and beverage industries. With significant pressure to reduce the footprint of polyethylene and plastic to combat global warming and reduce environmental hazards, Segal sees the need to assemble an eco-system to initiate the massive, global distribution of this transformative eco-friendly material.
Recently, the company announced a partnership with CERAX PTY Ltd., which has a manufacturing facility in South Africa and will help with mass production. J&J had already initiated limited production in facilities in China, Brazil and Miami, but even with these arrangements, the company cannot manufacture enough product to satisfy global demand.
According to the JJGP leadership team, it would take too much time and money to set-up new facilities to fulfill orders from any of the large global companies that rely on paper products to get their goods in the hands of customers.
“We’ve met the criteria, obtained all certifications and are now poised for a joint venture, a scaling plan, or even a buyout to get our product where it’s needed most. We know J&J has a unique solution for one of the world’s biggest environmental problems,” says Segal. “And we are doing all that we can to continue to clear as many hurdles as possible to market and consumer acceptance.”
The process has been a laborious one for Segal who discovered the compostable properties of JANUS six years ago, in his kitchen. Understanding the environmental and economic implications, J&J spear-headed the arduous testing of the product, the rigorous certification process and developed a strategic, vertical business model that highlights a quick ROI with very little capitalization needed.
Source: Company Press Release