O.U.i is the first brand in Latin America using Aptar Beauty + Home’s exclusive fragrance refilling solution using a customized design
O.U.i is the first brand in Latin America using Aptar Beauty + Home’s exclusive fragrance refilling solution using a customized design. (Credit: AptarGroup, Inc)
Aptar Beauty + Home worked closely with Boticario Group for their latest new fragrance line called O.U.i.
Aptar Beauty + Home innovative refillables and fragrance overcaps allowed O.U.i. to recently launch eight new fragrances for women, men and unisex scents as well as 20 body care products.
O.U.i is the first brand in Latin America using Aptar Beauty + Home’s exclusive fragrance refilling solution using a customized design. For the past 2 years, Aptar Beauty + Home and Boticario have worked closely on this launch. The solution allows the existing bottle to be refilled up to three times.
“The main characteristics with this OUI launch is a luxury overcap composed of four technical components which allows the an easy assembly.” shared Sergio Silva, Aptar Beauty + Home Project Manager, LATAM
Aptar Beauty + Home is part of AptarGroup, Inc. (NYSE: ATR) a global leader in the design and manufacturing of a broad range of drug delivery, consumer product dispensing and active material science solutions.
Aptar’s innovative solutions and services serve a variety of end markets including pharmaceutical, beauty, personal care, home, food and beverage.
Using insights, proprietary design, engineering and science to create dispensing, dosing and protective technologies for many of the world’s leading brands, Aptar in turn makes a meaningful difference in the lives, looks, health and homes of millions of patients and consumers around the world. Aptar is headquartered in Crystal Lake, Illinois and has 13,000 dedicated employees in 20 countries.
Source: Company Press Release