Cosfibel Creative Packaging has created a plastic folding case for Hennessy’s cognac. The APET 60/100 case, said to be a first on the wine and spirits market, is said to offer strong rigidity once shaped, and can be delivered flat, saving space and reducing costs in transit.

It has a matt, slightly scintillating silkscreen finish and an “in-reserve” logo reputed to give it a “sober”, elegant and refined look.