MeadWestvaco has introduced an upgraded Crescendo GZ/SBS product in Europe and the Asia Pacific region, offering an “all-new, clean-white styling” and the introduction of a coated two side, or C2S version. This improvement comes after MeadWestvaco completed extensive global research where brand owners, printers, and service partners/merchants, expressed a clear preference for a shade of GZ/SBS that most described as “clean-white”.
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