CCL Decorative Sleeves, provider of brand promotion, has repackaged CLS Remy Cointreau’s Passoa liqueur in a full body shrink sleeve.
CCL Decorative Sleeves used specifically developed print techniques to achieve the matt black finish that matched the appearance of the existing coated bottle. The 50 micron high shrink PET sleeve is rotogravure printed in eight colours incorporating a scuff resistant matt lacquer and also a UV barrier lacquer for maximum product protection.
The design features the Passoa name, together with bold red and yellow graphics, which create the feel of a South American party mood, while the new sleeve offers a further convenience benefit for consumers with the incorporation of a visi-strip.
These sleeves also offer the flexibility to easily incorporate additional information or specific brand or promotional messages as required.
The full body sleeves are being applied to 70cl, 75cl and 1 litre bottles of Passoa. The new look packs will be available from retailers soon.