CRP, an independent print and packaging group, was chosen by Tangerine Confectionery to design the packaging and point of sale (POS) displays for its launch of the brand Spongz.

Spongz will form a brand in its own right as part of Barratt, one of the leading names in children’s confectionery in the UK.

The counter-top shelf ready packaging (SRP) and POS units were all designed with maximum visual impact. They will be sited in independent stores nationwide.

Helen Hartley, Group Marketing Director for CRP said, “CRP are a great team to work with and have delivered such creative solutions as well as fantastic print quality to support the range launch.”