CanCollar X maximises can visibility using a fibre-based, glue-free design that is easy to handle, and makes the most use of the available material when bundling multipacks for bigger formats
American corrugated packaging firm WestRock has rolled out its new sustainable solution CanCollar X for sustainable large format canned beverage packaging.
According to the firm, the solution will enable almost 50% material reduction compared to fully-enclosed traditional packaging.
CanCollar X, automated by the WestRock’s patented CanCollar Fortuna platform, uses a similar fibre-based, glue-free minimalist design that consumers prefer and maximise the can visibility.
WestRock said that the solution is easy for consumers to handle and maximises the use of material to bundle multipacks for larger formats.
WestRock Sustainability VP Chris Davidson said: “Whether it’s beer, soft drinks, or sparkling water, canned beverage multipacks vary in quantity across the globe, with larger bundles more prevalent outside the US, with CanCollar X we have an opportunity to replace the plastic shrink wrap used in these applications with recyclable fibre-based packaging, improving circularity at an impressive scale.”
CanCollar X is automated by the CanCollar Fortuna platform, a recently patented beverage packaging device that uses a series of star wheels and metering screws along with a linear drive system.
The system moves containers through a travel path in the machine, producing unheard-of can orientation accuracy at high speeds, said the company.
WestRock Global Packaging Systems vice president John Perkins said: “Our robust portfolio of intellectual property anchors our ability to nurture and grow successful relationships as we look to make our planet better.
“It’s through our unique integrated position in the industry that we’re able to innovate with an expert perspective on all aspects of the process – from fibre sourcing to recycling – to arrive at thoughtful product design, make positive contributions to the circular economy, and deliver on WestRock’s promise of a more sustainable future.”