Spirulinex, a cannabinoid manufacturing subsidiary of GSRX Industries, has revealed new packaging for its Dragonglass Flake and Bake product.
Spirulinex reveals new packaging for Dragonglass product
The new packaging has been developed for Dragonglass to be in line with California’s recently announced packaging regulations for cannabis and related products.
Joel Ryan Brandon has developed the new packaging design for the product. He has also worked for major brands such as Nike, The Chicago Marathon, and The Miami Dolphins.
Brandon said: “We want you to know what you are in for when you pick up the package, thus the CBD-only packaging is predominantly orange, whereas the THC version is predominantly green.”
The packaging design of Dragonglass Flake and Bake is said to communicate multiple aspects of the product.
According to the company, the packaging attains high-impact messaging through an intelligent combination of icons, informational panels, pamphlet and calls to action.
The company will market the Dragonglass in new packaging, including 100mg THC and 100mg CBD versions, at dispensaries around California.
Dragonglass, which is a sublingual/edible flake made by using superfood, is based on a patent-pending method of producing water-based edibles that are free of sugar, fat, alcohol, and synthetics.
GSRX noted that Dragonglass is a unique product in a market flooded with sugar-based and high-calorie products and Spirulinex has created California-compliant packaging that also serves as a product differentiator.
Spirulinex co-founder Ali Jamalian said: “Amidst the challenges surrounding California’s new cannabis packaging compliance directives, we at Spirulinex immediately sought to re-invent the packaging for Dragonglass in a way that was 100% compliant and child-proof, while communicating the attributes of a product that has never existed before.
“It was important to us that the design of our package reflect the purity and euphoria of the product, without falling into a typical design scheme.”
Through its subsidiaries, GSRX Industries acquires, develops and operates retail cannabis dispensaries.
The firm is currently in the process of expanding its business to include the cultivation, extraction, manufacture and delivery of cannabis and cannabinoid products.