The SOFi Cold Cup is a foldable, bioplastic-free cup that can naturally biodegrade in landfills, soil, or aquatic habitats in 180 days

Eliminate the plastic lid with the SOFi Cold Cup

The SOFi Cold Cup comes in all standard sizes. (Credit: PRNewswire/ SOFi Products)

US-based paper straws and cups maker SOFi Products has launched its first 100% biodegradable cup that eliminates the need for a plastic lid.

The SOFi Cold Cup is a foldable, bioplastic-free cup that can naturally biodegrade in landfills, soil, or aquatic habitats in 180 days.

The SOFi Cold Cup has four flaps that can be folded together to create a spill-proof cover and to fit any of the paper straws sold by SOFi.

According to the firm, a separate lid is not required with this design, saving firms money on both additional inventory and freight expenses.

The Cold Cup also frees up valuable storage space inside businesses by doing away with lids.

SOFi co-founder Brandon Leeds said: “There are no cups currently on the market that are 100% biodegradable and eliminate the need for a plastic lid.

“Until now, all cups — even those that say ‘compostable’ — must either be sent to a composting facility or recycled. Both rarely occur and cups end up in landfills where they will take decades to biodegrade.

“If the SOFi Cold Cup ends up in the ocean or a landfill, it will be gone in under 180 days. This product is made to be unmade.”

Headquartered in Miami, SOFi Paper Products was created by Brandon and Jordan Leeds brothers.

Paper straws and cups made by SOFi are strong, biodegradable products that aid companies in providing customers with healthy food and drinks, said the company.

SOFi co-founder Jordan Leeds said: “At SOFi Paper Products, we believe protecting the planet should be straightforward, safe, and simple.

“All of our products are made with real paper and without buzzwords. They’re the type of compostable that doesn’t require a special separate facility.

“And they are the type of biodegradable that you learned about in science class: Just put it in the ground and it goes away in less than 180 days.”