US-based Sealed Air has announced a sustainability and plastics pledge to design and advance its packaging solutions to be 100% recyclable or reusable by 2025.

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Image: Sealed Air announces 2025 sustainability and plastics pledge. Photo: courtesy of Sealed Air.

Sealed Air will accelerate the use of recycled materials, expand reuse models for packaging and lead the collaboration with partners globally to ensure execution.

The company has taken a pledge to accelerate efforts within the company’s operations, its customers’ operations and, the consumer.

Sealed Air president and CEO Ted Doheny said: “At Sealed Air, we strive to leave our world, environment and communities better than we found them by leading innovative efforts to create differentiated, sustainable solutions.

“Our history of sustainability is strengthened through our new sustainability and plastics pledge and, as an industry leader, it’s our responsibility to build a waste-free future, keep our oceans clean and leave a lighter carbon footprint.”

The company said that it will invest in innovation; eliminate plastic waste and achieve a target of 50% average recycled content across packaging solutions; and lead collaborations with partners worldwide to increase recycling and reuse rates.

Sealed Air corporate innovation and sustainability vice-president Ron Cotterman said: “We are committed to developing packaging solutions that maximize product protection, resource efficiency and material circularity.

“Plastic packaging materials need to be ideally suited to meet the essential requirements of today’s complex supply chains that demand properties such as sealability, toughness and clarity.

“By focusing on product design, renewable and recycled materials and recovery processes, we will drive innovations that enhance performance and efficiency.”

A participant in the Ellen MacArthur Foundation’s New Plastics Economy initiative, Sealed Air recently became a signatory to the New Plastics Economy Global Commitment.

The company invests in a portfolio of sustainable solutions, including food packaging made from Plantic plant-based starch and recovered materials; EcoPure plant-based cushioning foams; newly released Cryovac Darfresh skin packaging options made with recycled PET materials; and curbside recyclable temperature assurance solutions.

Sealed Air brand portfolio includes ‘Cryovac’ food packaging solutions and ‘Bubble Wrap’ cushioning, which enable a safer and less wasteful food supply chain and protect goods shipped around the world.