One Ocean Beauty, a breakthrough, sustainable, scientifically-proven and effective beauty and wellness collection, has been launched.
Image: One Ocean Beauty has been launched into market. Photo: courtesy of PRNewswire / One Ocean Beauty.
It has just completed a series A minority investment from The Lubrizol Corporation, a Berkshire Hathaway company. This denotes the first equity investment in a beauty brand by Lubrizol’s Skin Essentials business.
This investment represents our commitment to nurturing the next generation of beauty brands. As more customers turn to clean beauty and socially-committed companies, we see this as a compelling opportunity in this space.” — Brandon Ford, Chief Accelerator Director, Lubrizol Skin Essentials
The brand was founded by industry veteran Marcella Cacci. Cacci has a solid track record in both beauty and luxury and was part of the Burberry repositioning team that took Burberry public in 2002. She established Burberry Beauty driving retail sales to over $500M.
Known for her innovative and strategic thinking, Cacci has developed a 360 degree, socially-aware concept that is completely in tune with the zeitgeist. Select key advisors for One Ocean Beauty include Fabien Baron (Baron & Baron) for creative advisory, and Oz Garcia for nutricosmetic development.
“The partnership with Lubrizol is a significant step in developing our unique product offering and remaining on the cutting edge of technology – the team at Lubrizol shares our vision for clean beauty and conscious consumerism. We are excited to launch a new business model that is in tune with changing customer behaviors.” — Marcella Cacci, Founder and CEO, One Ocean Beauty
One Ocean Beauty has partnered with one of the most innovative blue biotechnology laboratories in Europe to develop clean, clinically-proven and sustainably produced beauty & wellness products.
The collection contains key marine microorganisms and single cells with unique anti-aging properties which have been sourced from the world’s marine environments and sustainably produced. The collection is free from GMOs, parabens, sulfates, phthalates, PEGs, nanoparticles, mineral oil and synthetic fragrance.
There is no harvesting or extraction process, thus preserving the marine environment and protecting its biodiversity. The socially aware company has also committed to using sustainable packaging and shipping materials.
Oceans represent the highest percentage of living biosphere on our planet and provide a rich source of biodiversity. One Ocean Beauty is committed to protecting and restoring the world’s oceans on a global scale and has created a breakthrough model for corporate philanthropy. The company has donated a substantial sum to Oceana, the largest international ocean conservation and advocacy organization.
“Marcella and One Ocean Beauty’s support of Oceana is visionary and remarkable. They are making a commitment to Oceana based on their values and a desire to make real change happen for our oceans.
“Their commitment is long-term, not tied to the percentage of sales model but built into the operating structure of their company. This represents a new corporate model of funding non-profits. They are true ocean heroes.” — Matt Littlejohn, SVP Marketing & Communications, Oceana
One Ocean Beauty is a biodiverse beauty and wellness company which fuses nature and science to obtain optimal results. One Ocean Beauty has teamed up with the most innovative biotechnology laboratories in Europe to develop breakthrough and sustainable beauty products with recyclable packaging.
In addition to topical skincare, One Ocean Beauty has created marine-derived nutritional supplements. Combined with the skincare system, the products have been clinically-proven to dramatically accelerate the overall health and radiance of skin.
Source: Company Press Release