Clean, affordable and naturally-derived personal care arrives exclusively at over 750 Shoppers Drug Mart and Pharmaprix locations across Canada
Image of Hey Humans collection in rows of deodorant, body wash and body lotion with leaves in the background (Credit: Business Wire/ Hey Humans)
Today, Hey Humans, the eco-conscious brand redefining the personal care category, officially launches across Canada at select Shoppers Drug Mart locations and online at shoppersdrugmart.ca. Made with sustainability in mind and at an accessible price point for all, the brand was created by Maesa, the beauty incubator, in 2021, with a mission to bring change to the world, offering consumers environmentally-friendly options for their daily routines.
Featuring efficacious, naturally derived formulas, the Hey Humans line-up includes aluminum-free deodorant with all day odor protection, hydrating and replenishing body wash and a nourishing, lightweight body lotion for all day moisture.
All products are not only clean, vegan, cruelty-free and formulated without parabens, phthalates and silicones, they are also dermatologist-tested and intended for all skin types. Infused with essential oils and upcycled ingredients, the nature-inspired and fresh scents include Rosewater Ginger, Cedarwood Sage, Apple Matcha and Coconut Mint, among others.
Hey Humans is the only naturally derived, nearly plastic free, cross category personal care brand at Shoppers Drug Mart that also offers high performance, science-backed formulas bottled in sustainable packaging to help reduce the plastic on our planet. Consciously designed, Hey Humans packaging is easily recyclable and 99% plastic free, made from infinitely recyclable aluminum and FSC paper which comes from responsibly sourced wood fiber.
“Our Hey Humans vision began with a promise to reduce plastic on the planet while giving consumers high-quality personal care products that perform. With powerful, naturally derived formulas in 99% plastic-free packaging our products will be part of the Thoughtful Choices at Shoppers Drug Mart lineup. Today, we’re excited to launch into the Canadian market and bring consumers our forward-thinking, environmentally conscious products so you can feel great while doing great for the environment.” says Tara Brown, Chief Marketing Officer, Maesa.
Hey Humans is launching under the Thoughtful Choices at Shoppers Drug Mart Initiative, a collection that is curated to help make it easier for consumers to shop consciously by offering a range of quality, cruelty-free products that are mindful of our planet.
“Plastic waste is a problem for the environment and for our customers. As a company, we’ve committed to taking action. In the beauty aisle, we’re bringing new brands with packaging solutions that reduce the amount of plastic waste going to landfills,” says Kelly Jessop, Vice President, Mass Beauty, Shoppers Drug Mart. “Hey Humans is an exciting launch for us, with more sustainable packaging that does not compromise the quality or accessibility of the products.”
Join Hey Humans on a mission to bring change and reduce plastic on our planet.
Source: Company Press Release