UK-based- glass manufacturer Beatson Clark has designed a 200ml white flint glass bottle for soft drinks company Eager Drinks’ new Cold Brew Tonics mixer range.
Image: Beatson Clark has produced glass bottle for Eager Drinks’ new Cold Brew Tonics mixer range. Photo: courtesy of Beatson Clark.
The company has completed production run for over 200,000 new glass bottles for new mixer range of Eager Drinks.
The new mixer range includes flavors such as tonic, light tonic, smoked tonic, lemonade, ginger beer, artisan lemonade and club soda.
Established in 2007, Eager’s other soft drinks, including its cloudy apple juice, are packaged by using cardboard.
Eager Drinks founder Drinks Ed Rigg said: “Owing to the fact that Cold Brew Tonics is our first range packaged using glass, we had strict criteria for its look, feel and quality to ensure it was in keeping with our brand and commitment on sustainability.
“We wanted a bottle which used recycled glass in some way and wanted it to look contemporary and modern yet traditional to the touch. We didn’t want an off-the-shelf design. We wanted a bottle which was going to make an impression in a competitive market.”
Beatson Clark has worked with Eager Drinks to design and produce 200ml white flint glass bottle, which is embossed around the shoulder with the words ’EAGER’ and around the base with the words ‘PRODUCED IN SMALL BATCHES’.
According to Beatson Clark, the container is heavier than a standard bottle that offers high-quality and premium feel, which is in line with its intended consumer market.
Beatson Clark account manager Jonathan Clark said: “It’s been a pleasure to work with the Eager team from concept right through to production. As Ed has found out, what we offer in terms of service is only matched by the quality of the product we make.
“For an established drinks company entering the competitive mixer market for the first time, the packaging is just as important as the quality of what’s inside. The drinks are different to anything else on the market owing to the unique production process, and the packaging reflects that.”
Beatson Clark provides glass packaging solutions to the customers in the food, drink and pharmaceutical markets.
With around 350 employees, the company has a production capacity of around 514 million units or 145,000 tons.