Seaquist Closures claims the use of its SimpliDrink flip-top closure on Nestle Waters’ new Issima mineral water creates a “unique drinking experience” for the younger consumer target audience.
The internal baffle controls the water flow rate during drinking, while the integral mouthpiece “guarantees drinking comfort”.
In addition, the overcap “hygienically protects” the mouthpiece and remains attached to the closure at all times, making the package ideal for playground use or lunchbox inclusion.
The bottle also has an eye-catching sleeve and small oval shape, ideal for young hands.