When New York based Zaro’s Bakery Basket joined an on-line retailer for a special summer sales promotion, the package required a level of strength beyond the carry-out boxes used in its outlets, because they would be mailed all over the USA with-out corrugated shippers. Converter Rand-Whitney chose Mead Westvaco’s Coated Post Print Liner, a premium quality coated bleached linerboard said to have excellent brightness.
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